About
I’m Lauren, a freelance print designer and illustrator, creating unique and commercial designs across fashion, homeware, and stationery.
With a background in print and textile design, I’ve worked both in-house and freelance, creating prints that have been sold to a variety of fashion brands. From bold, painterly florals to abstract geos and playful conversational prints, I love bringing ideas to life across a range of styles and mediums.
My Approach
Every project begins with understanding the story you want your brand to tell. I immerse myself in trend research, moodboards, and concept development, exploring colours, textures, and patterns until we find the perfect direction. From there, I develop original illustrations, placement graphics, or bespoke prints, tailoring everything to suit your target customer and your brand’s aesthetic.
I also enjoy reworking, recolouring, and adapting existing artwork, including vintage or archive prints, helping brands refresh or expand their collections while keeping the designs cohesive and on-trend.
Collaboration & Freelance Support
I offer freelance support at any stage of the design process — whether it’s short-term projects, ongoing collaborations, or licensing partnerships. My goal is to make working together as smooth and creative as possible, producing prints that stand out and connect with your audience.
To view a list of my services, click here, or feel free to get in touch, I’d love to discuss how we can work together!
Lauren
